Mother’s Day
The recorded seasonal pattern showed higher voucher demand around Mother’s Day than during an average trading period.
These seven findings describe different parts of the platform journey. Read the definition beside each result: online visitors, appointments and online bookings are different groups. Their percentages cannot be combined as though they measure the same activity.
See how salon booking software connects live availability with account-free booking. These results describe measured activity, rather than a promised outcome for every business.
Zenoti’s 2025 Benchmark Report provides external context using 2024 platform activity from the US and Canada. Salon Manager’s figures cover UK activity in 2025. Different periods, countries, business mixes and definitions mean these are contextual comparisons, rather than a controlled product test.
This report does not present external comparisons for booking completion, median lead time, average UK client bill or total transaction value. The cited source does not provide directly comparable measures. Generic ecommerce conversion or overseas prices would not be a fair substitute.
The internal analysis observed lower recorded no-show rates for appointments supported by deposits or secure card capture than for appointments using neither option. This public summary does not publish the exact rates or sizes of those groups.
This comparison is an observed association, not proof that one setting caused the difference. Salon type, service mix, client behaviour and policy use may also affect results.
Salon Manager’s 2025 data recorded seasonal increases in gift-voucher sales around Mother’s Day, during August and at Christmas. August sales were 31% above the average monthly level used in the 2025 analysis. The comparison describes recorded sales value, not the number of vouchers sold.
The recorded seasonal pattern showed higher voucher demand around Mother’s Day than during an average trading period.
Recorded gift-voucher sales value during August was 31% above the average monthly level used in the 2025 analysis. Track sales value, vouchers sold and later redemptions separately when reviewing your own results.
The recorded seasonal pattern showed higher voucher demand around Christmas than during an average trading period.
The report summarises aggregated activity recorded through Salon Manager’s online salon management system between 1 January and 31 December 2025. Salon Software Solutions Limited prepared this public summary. Each measure uses the records relevant to its calculation.
The reporting period is 1 January to 31 December 2025. Scope is UK activity recorded through Salon Manager software. Each metric uses relevant records, so the percentages and values do not all describe the same group.
The findings describe activity recorded through Salon Manager. Customer names, contact details, consultation content, free-text notes and individual salon results are not included in this public report.
The figures are descriptive rather than controlled experiments. Differences in salon type, service mix, location, policies and client behaviour mean that individual business results will vary.
The public report uses aggregated results to protect customers and commercially sensitive information. It does not publish identifiable client data, individual salon performance, the underlying dataset, detailed cohort sizes, monthly transaction volumes or the exact transaction value above the published threshold.
From insight to action
A connected salon software system makes it easier to review bookings, clients and sales together. Use the benchmark as context for your own records, then check what changed in your business.
Start with booking completion, online-booking share, no-shows or client spending. Select the definition that matches the question you want to answer.
Compare the same kind of records over a consistent period. Keep visitors, bookings and attended appointments separate. Record missed appointments consistently.
Compare your results with your own previous periods. If you use salon software for groups, review locations separately before combining the figures.
Keep services, prices and availability accurate. Review reminders, deposits or booking-policy changes alongside results. An improvement after a change does not prove that the change caused it.
Put your own data to work
Our salon management software connects the working day from appointment to report. Explore Salon Manager Online for the complete platform, or focus on the records that matter to your review.
Use salon CRM to review visit history, purchases and preferences. It gives your team useful client context alongside the business totals.
Use reporting and analytics to explore revenue, bookings, clients and team results. Compare consistent periods and avoid treating one platform-wide figure as every salon’s target.
Compare packages and inclusions and ask our UK support team about the workflows that suit your services, team and priorities.
Salon software UK
Book a tailored demonstration of online booking, client records, checkout and reporting. We will focus on your salon’s priorities and explain the relevant setup and costs.
Research prepared by Salon Software Solutions Limited. Original data review: 9 August 2026. Page updated: 28 October 2026. The reporting period remains 2025.